Course Overview
The Bachelor of Mass Media (BMM) is a 3-year undergraduate program that focuses on media studies, journalism, advertising, and public relations. It combines theory and practical skills, preparing students for careers in mass communication, digital media, and content creation.
Duration:
3 years (6 semesters)
Syllabus (Semester-wise Breakdown):
Semester 1:
Introduction to Mass Communication
Effective Communication Skills
Fundamentals of Media Studies
Mass Media Research
Introduction to Sociology
Introduction to Psychology
Semester 2:
Political Concepts and Indian Political System
Communication Theories and Models
Principles of Marketing
Introduction to Public Relations
Media, Culture, and Society
Writing Skills for Media
Semester 3:
Understanding Cinema
Advanced Reporting and Editing
Introduction to Creative Writing
Radio and Television Journalism
Media Law and Ethics
Introduction to Photography
Semester 4:
Advertising: Concepts and Practices
Public Relations: Concepts and Practices
Broadcast Journalism
Print Media in India
Film and TV Production
Copywriting
Semester 5:
Digital Media
Media Planning and Buying
Media, Gender, and Society
Globalization and Media
Investigative Journalism
Internship/Practical Training
Semester 6:
Major Project in Mass Media
Advanced Digital Media and Communication
Media Entrepreneurship
Television Program Production
Crisis and Reputation Management
Comprehensive Viva/Final Evaluation
Average Fees:
₹60,000 to ₹2,00,000 per year (depending on the institution and location)
Exams to Attend:
Entrance Exams for BMM: Common entrance exams include:
IIMC Entrance Exam (Indian Institute of Mass Communication)
XIC OET (Xavier Institute of Communications Online Entrance Test)
SET (Symbiosis Entrance Test)
CUET (Central Universities Entrance Test)
State-level entrance exams for specific universities
Top 10 Institutions Offering BMM in India (Combined Ranking):
St. Xavier's College, Mumbai
Symbiosis Institute of Media and Communication, Pune
Xavier Institute of Communications (XIC), Mumbai
Jamia Millia Islamia, New Delhi
Lady Shri Ram College for Women (LSR), New Delhi
Christ University, Bengaluru
Amity School of Communication, Noida
Delhi University (Department of Journalism and Mass Communication), New Delhi
K.C. College, Mumbai
Madras Christian College, Chennai
Top 10 Institutions Offering BMM in Kerala:
Manorama School of Communication (MASCOM), Kottayam
Kerala Press Academy, Kochi
Department of Communication and Journalism, University of Kerala, Thiruvananthapuram
Farook College, Kozhikode
Calicut University, Malappuram
Sree Sankaracharya University of Sanskrit, Kalady
Cochin Media School, Kochi
Kannur University, Kannur
St. Teresa's College, Ernakulam
Amrita School of Arts and Sciences, Kochi