Course Overview:
The Bachelor of Business Development (BBD) program equips students with the skills to identify growth opportunities, develop business strategies, and foster innovation. The curriculum covers marketing, finance, entrepreneurship, and strategic management for dynamic business environments.

Duration:

• 3 Years (6 Semesters)

Eligibility Criteria:

• 10+2 or equivalent with a minimum percentage (usually 50%) from a recognized board, preferably with a background in Commerce, Economics, or Business Studies.

Syllabus (Semester-Wise):

Semester 1:

1. Principles of Management: Introduction to basic management principles and business leadership.

2. Business Communication: Effective communication techniques for business contexts.

3. Business Mathematics: Mathematical principles applied to business development.

4. Financial Accounting: Fundamentals of accounting, focusing on financial statements.

5. Introduction to Business Development: Overview of business development concepts and processes.

Semester 2:

1. Microeconomics: Study of individual economic agents, including demand, supply, and market structures.

2. Marketing Management: Basic concepts of marketing strategies and their role in business development.

3. Business Statistics: Application of statistical tools in business decision-making.

4. Cost Accounting: Cost estimation and control techniques for businesses.

5. Organizational Behavior: Study of human behavior within organizations and its impact on business performance.

Semester 3:

1. Corporate Finance: Introduction to financial management, corporate finance, and investment decisions.

2. Entrepreneurship Development: Basics of entrepreneurship, including starting and managing new ventures.

3. Sales and Negotiation Techniques: Strategies for sales, negotiation, and client management.

4. Human Resource Management: Managing human capital for business growth and development.

5. Business Law: Legal frameworks affecting business operations in India.

Semester 4:

1. Operations Management: Concepts of production and operations management in business.

2. Supply Chain Management: Managing supply chains for efficient business operations.

3. Strategic Business Development: Strategic planning for business growth and development.

4. Research Methodology: Techniques for conducting business research and analyzing data.

5. E-commerce and Digital Business: Understanding online business models and digital marketing strategies.

Semester 5:

1. International Business Development: Study of global business strategies and international market expansion.

2. Risk Management: Identifying and managing risks in business development.

3. Corporate Strategy and Planning: Development of long-term strategies for business sustainability and growth.

4. Customer Relationship Management (CRM): Building and maintaining customer relationships.

5. Electives: Specialized courses such as Social Media Marketing, Retail Management, etc.

Semester 6:

1. Innovation and Business Development: The role of innovation in driving business growth.

2. Project Management: Techniques for planning, executing, and controlling business projects.

3. Project Work: Real-world business development project involving market analysis or strategy formulation.

4. Corporate Governance and Business Ethics: Understanding corporate governance and ethical business practices.

5. Viva Voce and Practical Training: Presentation of project work and practical business development exposure.

Average Fees:

• INR 2 - 5 Lakhs per annum, depending on the institution and location.

Exams to Attend:

• Admission may be based on merit or entrance exams such as:

• DU JAT (Delhi University Joint Admission Test)

• AIMA UGAT (Under Graduate Aptitude Test)

• SET (Symbiosis Entrance Test)

• IPMAT (Integrated Program in Management Aptitude Test)

• NPAT (National Test for Programs After Twelfth by NMIMS)

Top 10 Ranking Institutions in India:

1. Shaheed Sukhdev College of Business Studies, Delhi University

2. Christ University, Bangalore

3. Narsee Monjee Institute of Management Studies (NMIMS), Mumbai

4. Symbiosis Centre for Management Studies, Pune

5. Amity University, Noida

6. Loyola College, Chennai

7. St. Xavier's College, Mumbai

8. Madras Christian College, Chennai

9. Mount Carmel College, Bangalore

10. Fergusson College, Pune

Top 10 Institutions in Kerala:

1. Rajagiri College of Social Sciences, Kochi

2. Sacred Heart College, Kochi

3. Farook College, Kozhikode

4. St. Teresa's College, Ernakulam

5. St. Joseph's College, Devagiri, Kozhikode

6. Mar Ivanios College, Thiruvananthapuram

7. CMS College, Kottayam

8. Kristu Jyoti College of Management, Kottayam

9. Baselius College, Kottayam

10. Assumption College, Changanassery