Course Overview:
BTTM is a professional undergraduate program that focuses on tourism, travel management, and hospitality. It equips students with the knowledge and skills required to thrive in the tourism and travel industry, offering a comprehensive understanding of tourism management, hospitality operations, and marketing strategies within the tourism sector.

Duration:
4 years (8 semesters)

Average Fees:
₹ 50,000 to ₹ 2,50,000 per year (varies based on the institution and location).

Exams to Attend:
Admission to BTTM programs is generally based on merit, but some institutions may conduct entrance exams like:

• NCHM JEE (National Council for Hotel Management Joint Entrance Examination)

• IPU CET (Indraprastha University Common Entrance Test)

• UGAT (Undergraduate Aptitude Test)

• University-specific entrance exams

Syllabus (Semester-wise):

Semester 1:

• Introduction to Tourism

• Travel Geography

• Tourism Product and Service

• Fundamentals of Management

• Computer Application in Tourism

• Communication Skills

Semester 2:

• Indian Heritage and Tourism Resources

• Tourism Economics

• Travel Agency Management

• Accounting for Tourism and Travel

• Foreign Language I

• Business Communication

Semester 3:

• Tourism Marketing

• Hospitality Management

• Human Resource Management in Tourism

• Financial Management in Tourism

• Foreign Language II

• Environmental Studies

Semester 4:

• Airfare Ticketing and CRS (Computer Reservation System)

• Tour Operations Management

• Destination Planning and Development

• Event Management

• E-Commerce in Tourism

• Foreign Language III

Semester 5:

• Sustainable Tourism

• Travel Documentation

• Research Methodology

• Adventure and Wildlife Tourism

• Hospitality Law and Ethics

• Foreign Language IV

Semester 6:

• International Tourism

• Tourism Entrepreneurship

• MICE (Meetings, Incentives, Conferences, Exhibitions) Management

• Travel Insurance

• Business Policy and Strategic Management

• Project Work

Semester 7:

• Tourism Planning and Policy

• Rural and Cultural Tourism

• Medical and Wellness Tourism

• Digital Marketing in Tourism

• Case Studies in Tourism

• Internship/Industrial Training

Semester 8:

• International Business in Tourism

• Cruise and Airline Management

• Tourism Consultancy and Advisory Services

• Seminar on Contemporary Issues in Tourism

• Comprehensive Viva Voce

• Final Research Project

Ten Most Ranking Institutions Combined Ranking in India:

1. Indian Institute of Tourism and Travel Management (IITTM), Gwalior

2. Christ University, Bangalore

3. Banaras Hindu University (BHU), Varanasi

4. Lovely Professional University (LPU), Punjab

5. Amity University, Noida

6. IGNOU School of Tourism and Hospitality Services Management (SOTHSM), Delhi

7. Chandigarh University, Chandigarh

8. JMI (Jamia Millia Islamia), Delhi

9. Pondicherry University, Puducherry

10. Kurukshetra University, Haryana

Top 10 Institutions in Kerala:

1. Kerala Institute of Tourism and Travel Studies (KITTS), Thiruvananthapuram

2. Amrita Vishwa Vidyapeetham, Kochi

3. Mahatma Gandhi University, Kottayam

4. Kerala University of Fisheries and Ocean Studies (KUFOS), Kochi

5. St. Teresa’s College, Ernakulam

6. St. Joseph's College, Devagiri, Kozhikode

7. University of Kerala, Thiruvananthapuram

8. Mar Ivanios College, Thiruvananthapuram

9. Marian College, Kuttikkanam

10. Rajagiri College of Social Sciences, Kochi