Researcher in Tourism Studies

Career Overview

A researcher in tourism studies focuses on analyzing and interpreting the complexities of the tourism industry, including traveler behaviors, economic impacts, sustainability, and cultural heritage. Their work is crucial for developing policies, strategies, and solutions that ensure sustainable tourism development and enhance the industry's contribution to economies and communities worldwide.


Pathway to Becoming a Researcher in Tourism Studies


  1. Educational Background

    • High School Level (Plus Two):

      • Any stream (Science, Commerce, or Humanities) with an emphasis on subjects such as Geography, Economics, Sociology, and Business Studies.

      • Recommended: Humanities for cultural and societal focus or Commerce for understanding market dynamics.

    • Diploma (Optional):

      • Tourism and Hospitality Management Diploma can provide an early entry point to the tourism field.

  2. Undergraduate Studies (Bachelor’s Degree):

    • Relevant Courses: Bachelor of Tourism Studies (BTS), Bachelor of Business Administration (BBA) in Tourism, Bachelor of Arts (BA) in Geography or Sociology, or Bachelor of Science (BSc) in Environmental Studies.

  3. Postgraduate Studies (Master’s Degree):

    • Master of Tourism Administration (MTA), MA in Tourism Management, or MSc in Sustainable Tourism.

    • Other related degrees: MA in Sociology, Cultural Studies, or MBA in Tourism Management.

  4. Doctoral Studies (PhD):

    • PhD in Tourism Studies, Sustainable Tourism, Hospitality Management, or related fields.

    • Involves advanced research on tourism impacts, policy development, or destination marketing.

  5. Certifications and Specializations:

    • Short-term courses in GIS (Geographic Information Systems), Sustainable Tourism, or Data Analytics can add technical expertise.

    • Professional certifications from bodies like the World Tourism Organization (UNWTO).


Work Description


Daily tasks and responsibilities include:


  1. Conducting field research on tourist behaviors, destination management, and economic impacts.

  2. Analyzing data using statistical and GIS tools.

  3. Preparing reports, research papers, and presentations for stakeholders.

  4. Collaborating with tourism boards, government agencies, and academic institutions.

  5. Evaluating the sustainability and environmental impact of tourism initiatives.

  6. Staying updated with global trends and policies in the tourism industry.


Required Skills


  1. Technical Skills:

    • Research methodology and data analysis.

    • Geographic Information Systems (GIS) and mapping software.

    • Proficiency in statistical tools like SPSS or R.

    • Academic writing and publishing skills.

    • Knowledge of global tourism laws and policies.

  2. Soft Skills:

    • Analytical and critical thinking.

    • Communication and presentation skills.

    • Cross-cultural sensitivity and understanding.

    • Networking and collaboration.

    • Project management.


Career Navigation


  1. Advancing in the Field:

    • Build a strong portfolio of published research.

    • Attend and present at international tourism conferences.

    • Collaborate with interdisciplinary teams to gain exposure.

  2. Transitioning to Related Roles:

    • Move into academic roles as a professor or lecturer.

    • Work as a tourism policy advisor, destination planner, or sustainability consultant.

    • Transition into tourism marketing, hospitality management, or public relations.

  3. Courses Leading to Career Progression:

    • Short-term certifications in niche areas like ecotourism, sustainable tourism practices, or cultural heritage management.

    • Advanced training in qualitative or quantitative research methods.


Career Opportunities


  1. Growth Prospects:

    • Opportunities to work on international projects related to tourism and development.

    • Increasing demand for sustainable tourism researchers due to environmental and cultural concerns.

    • Expansion in niche sectors like ecotourism, medical tourism, and adventure tourism.

  2. Future Prospects:

    • Consultancy roles with international organizations like the UNWTO or UNESCO.

    • Policy-making roles within government tourism departments.

    • Academic and teaching positions in universities.


Average Salary


  1. India:

    • Entry-level: ₹3,00,000–₹5,00,000 per annum.

    • Mid-level (5–10 years): ₹7,00,000–₹12,00,000 per annum.

    • Senior-level (10+ years): ₹15,00,000+ per annum.

  2. Abroad:

    • Entry-level: $40,000–$60,000 per annum.

    • Mid-level: $70,000–$100,000 per annum.

    • Senior-level: $120,000+ per annum.


(Note: Salaries vary based on location, institution, and specialization.)


Job Options


  1. Academic and Research Institutions:

    • Universities and colleges offering tourism-related programs.

    • Think tanks focusing on sustainability or development studies.

  2. Government and Policy Roles:

    • Ministries of Tourism.

    • Cultural Heritage Departments.

  3. Private Sector:

    • Tourism consultancies and marketing firms.

    • Hospitality industry research departments.

  4. International Organizations:

    • UNWTO, UNESCO, World Bank, and NGOs focusing on sustainable tourism.

  5. Freelance and Consultancy:

    • Independent consultancy on tourism projects.

    • Writing and publishing tourism-related studies or guides.